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Meta tests paying Facebook creators based on public Reels' performance, instead of ad earnings, and plans to roll out payouts to Instagram in the coming weeks (Aisha Malik/TechCrunch) 09-05-2023

Aisha Malik / TechCrunch:
Meta tests paying Facebook creators based on public Reels’ performance, instead of ad earnings, and plans to roll out payouts to Instagram in the coming weeks  —  Meta is testing a new payout model for its Ads on Reels monetization program that pays creators based on the performance of their public Reels …


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