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Source: Instacart generated ~$740M in 2022 ad revenue, up 30% YoY; nearly 30% of the company's 2022 revenue came from its ads unit, which launched in 2019 (Cory Weinberg/The Information) 19-05-2023

Cory Weinberg / The Information:
Source: Instacart generated ~$740M in 2022 ad revenue, up 30% YoY; nearly 30% of the company’s 2022 revenue came from its ads unit, which launched in 2019  —  Instacart has become an advertising powerhouse.  —  The grocery-delivery firm’s ad revenue totaled about $740 million last year …


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