Sensor Tower: from July 8 to July 11 and 12, Threads DAUs fell ~20% and time spent fell 50% to 10 minutes; Similarweb: Android DAUs fell 25%+ from July 7 to 10 (Hayden Field/CNBC) 14-07-2023

Hayden Field / CNBC:
Sensor Tower: from July 8 to July 11 and 12, Threads DAUs fell ~20% and time spent fell 50% to 10 minutes; Similarweb: Android DAUs fell 25%+ from July 7 to 10 — – Facebook’s Twitter-killer, Threads, has seen drops in daily active users and time spent on app since the weekend, according to SensorTower and SimilarWeb.