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Nielsen: linear TV made up less than 50% of all US TV use in July, a first in two years of tracking, and streaming hit a record high of 38.7% of TV use (Rick Porter/The Hollywood Reporter) 15-08-2023

Rick Porter / The Hollywood Reporter:
Nielsen: linear TV made up less than 50% of all US TV use in July, a first in two years of tracking, and streaming hit a record high of 38.7% of TV use  —  Nielsen’s monthly platform rankings show broadcast and cable making up less than half of all TV use.  —  Broadcast and cable networks …


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