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After relaxing ad rules in January 2023, X begins aggressively pitching political advertisers; AdImpact: ~$1.2B will be spent digitally for the 2024 US election (Patrick Coffee/Wall Street Journal) 16-10-2023

Patrick Coffee / Wall Street Journal: After relaxing ad rules in January 2023, X begins aggressively pitching political advertisers; AdImpact: ~$1.2B will be spent digitally for the 2024 US election  —  Musk’s volatile leadership of the social-media platform has pushed down its prices—which might give it an edge Lees verder op Tech Meme

A survey of 1,567 US adolescents: 51% spend at least four hours on social media apps per day; 13-year-olds spent 4.1 hours, rising to 5.8 hours for 17-year-olds (Jonathan Rothwell/Gallup) 16-10-2023

Jonathan Rothwell / Gallup: A survey of 1,567 US adolescents: 51% spend at least four hours on social media apps per day; 13-year-olds spent 4.1 hours, rising to 5.8 hours for 17-year-olds  —  WASHINGTON, D.C. — Just over half of U.S. teenagers (51%) report spending at least four hours per day using a variety … Lees verder op Tech Meme

Some influencers and CEOs are building their brands on LinkedIn, which is easier due to less creator competition, a committed user base, and a safer feel than X (Hannah Murphy/Financial Times) 16-10-2023

Hannah Murphy / Financial Times: Some influencers and CEOs are building their brands on LinkedIn, which is easier due to less creator competition, a committed user base, and a safer feel than X  —  Once purely a jobs board, users say the platform is now more valuable than rivals  —  Marketer Zain Kahn says he earns … Lees verder op Tech Meme